Seven Pivots to a $1.4B Exit (The TripleLift Story)

Most investors bet on ideas. Eric Berry's investors bet on the team, and thought the idea was wrong.

In this episode, Eric Berry, founder of TripleLift and co-founder of Averin, shares the unfiltered story behind one of ad tech's most unlikely exits. From pivoting seven times in an accelerator to building a $1.4B company with just $17M raised, Eric breaks down what it actually takes to back yourself when the people funding you disagree.

In this episode:
  • How TripleLift grew at 200%+ year over year while staying capital efficient
  • The "right to play, right to win" framework Eric now uses to evaluate healthcare investments
  • What early stage investors are actually betting on, and it's not your idea
  • Why AI is a tailwind for some companies and a headwind for others
Eric Berry is the co-founder and former CEO of TripleLift, acquired by Vista Equity Partners for $1.4B in 2021. He is now co-founder of Averin, a venture firm investing in AI-driven healthcare technology.

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Seven Pivots to a $1.4B Exit (The TripleLift Story)
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